PERFORMANCE RESULTS
Ober Mountain (Facebook & Instagram)
(AUGUST 2023 - AUGUST 2025)
27.M+ total impressions
489K+ total engagements
31K+ post link clicks
1.8% engagement rate
110% Instagram follower growth
37.4% Facebook audience growth
Social Media Post Examples
In the beginning of January 2025, I posted these stunning images to bring attention to our brand new scenic observation deck. This post garnered nearly 1 million views and 63.5k engagements combined on Instagram and Facebook.
Medical Industry Social Media Management
(Instagram & Facebook insights)
I developed and executed the TN Kids Ski Free promotion for Ober Mountain, rolling it our across our social media channels to drive awareness and participation. The campaign organically generated 133k+ impressions, reached 109.6k unique users, and achieved a strong 4.7% engagement rate.
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The Facebook post linking to our main website delivered measurable results:
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3,598 page views
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2,574 total users
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239 wavier downloads
Collaboration Examples
Medical Industry Social Media Management
Yee-Haw Brewing Company
Giveaway collaboration with Yee-Haw Brewing Company for their 10th Anniversary celebration.
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This post garnered over 13k views, 536 interactions and over 1,000 entries!
Special Olympics
Collaboration with the Special Olympics in Tennessee, hosted at Ober Mountain. This social media campaign garnered over 188k views and 3,300 engagements.
